New Holland Beer Barrel Bourbon
  • Category Bourbon
  • Country United States
  • Region Michigan
  • Distillery New Holland Artisan Spirits
  • Age NAS
  • Style Bourbon Whiskey
  • Maturation New American white oak and finished in ex-Beer barrels
  • Alcohol 40%*
*please note that the ABV of this bottle may vary California residents: Click here for Proposition 65 WARNING.
  • sweet
  • beer
  • caramel
  • hops
  • roasted
  • floral
  • grain
  • oak
  • toasted

New Holland Artisan Spirits

New Holland Beer Barrel Bourbon (0.75l, 40%*) *please note that the ABV of this bottle may vary
Price $29.99

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Character Goatson
Let’s cut through all the lingo and rhetoric here and just say that Beer Barrel Bourbon is really good, really rich and surprisingly sweet and smooth. 
 
One might think that a company called "New Holland" might be in the New York area. After all, the Dutch settled New York City, calling it New Amsterdam for a century. But no… New Holland Brewing and Artisan Spirits is based in Holland, Michigan. So I guess it makes sense anyway.  
 
New Holland Brewing — and the more recent edition, New Holland Artisan Spirits — was founded in 1996 by two childhood friends: Jason Spaulding and Brett Vander Kamp. Perhaps not surprisingly, they started by brewing beer. Then they stated brewing a lot of it. Turns out, they were good at it and now they brew nearly 1 million barrels of beer per year across several varieties. In 2005 they expanded into Whiskey, Rum, and Gin, beginning sales of those products in 2008.
 
Let’s cut through all the lingo and rhetoric here and just say that Beer Barrel Bourbon is really good. For decades, beer makers have aged some of their craft beers and ales in ex-Bourbon barrels to give them extra flavor. The folks at New Holland Brewery did the same thing. Then they had an epiphany. They had just started producing Whiskey, and they were aging it in new American white oak like all the big Bourbon boys do, right? Then they were using those new ex-Bourbon barrels to flavor some of their beers. So what they started doing was flipping the process and aging both in new oak, then swapping. Now the beer is finishing in an ex-Bourbon cask and the Bourbon is finishing in an ex-beer cask. Get it?
 
The result is a very dark, exceptionally smooth Bourbon that is sweet and rich and a little bit hoppy, but not in a bad way. It is surprisingly smooth and sweet. Almost as if you are drinking an aperitif or … dessert Bourbon? Yes, let’s go with that. And if you add a little ice, the flavors and aromas open up and you even get a little floral scent in a dark, rich dram. 
  • Category Bourbon
  • Country United States
  • Region Michigan
  • Distillery New Holland Artisan Spirits
  • Age NAS
  • Style Bourbon Whiskey
  • Maturation New American white oak and finished in ex-Beer barrels
  • Alcohol 40%*
*please note that the ABV of this bottle may vary California residents: Click here for Proposition 65 WARNING.
Appearance / Color
Dark and coppery brown
 
Nose / Aroma / Smell
Caramel and roasted grain
 
Flavor / Taste / Palate
Heavy, rich and smooth as cream.
 
Finish 
Sweet and rich all the way down.
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What does New Holland Beer Barrel Bourbon taste like?

The Flavor Spiral™ shows the most common flavors that you'll taste in New Holland Beer Barrel Bourbon and gives you a chance to have a taste of it before actually tasting it.

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  • sweet
  • beer
  • caramel
  • hops
  • roasted
  • floral
  • grain
  • oak
  • toasted
New Holland Beer Barrel Bourbon
New Holland Artisan Spirits New Holland Beer Barrel Bourbon
Dog Dogson's Smartass corner
Character Dogson
Bourbon matures quicker than Scotch due to higher temperatures in American warehouses.
At any given time, there are more barrels of Bourbon in Kentucky than there are people. The population of the Bluegrass State is about 4.4 million. Today there are more than 5 million barrels of Bourbon sitting in the rick-houses of that Old Kentucky Home. That’s nearly 300 bottles of Bourbon per person, or about 60 gallons each.
Bourbons have very prominent notes of vanilla, as American White Oak is naturally high in vanillins.
Sure, Kentucky gets all the press when it comes to Bourbon. And with good reason—nearly 95% of it is produced there. But Bourbon can be made anywhere as long as it's within the United States. Just ask states with budding distilleries like Illinois and New York.
"Remember that iconic poster from World War II showing Rosie the Riveter as a patriotic American woman doing her part for the war effort? Well, hundreds of businesses did their part too, and the Bourbon distillers stepped right up with ‘em.

Distilleries all over Kentucky and Tennessee were re-tooled to distill fuel alcohol and ferment penicillin cultures to treat wounded soldiers."

Speaking of breeding winner horses, two of Pinhook’s co-founders have horseracing in their DNA. Jamie Hill and Mike McMahon continue the tradition of their families as third-generation horsemen, owning a bloodstock agency and a thoroughbred racing company. Applying that knowledge to Whiskey just made sense.
Similar drinks
Dog Dogson's Smartass corner
Character Dogson
Bourbon matures quicker than Scotch due to higher temperatures in American warehouses.
At any given time, there are more barrels of Bourbon in Kentucky than there are people. The population of the Bluegrass State is about 4.4 million. Today there are more than 5 million barrels of Bourbon sitting in the rick-houses of that Old Kentucky Home. That’s nearly 300 bottles of Bourbon per person, or about 60 gallons each.
Bourbons have very prominent notes of vanilla, as American White Oak is naturally high in vanillins.
Sure, Kentucky gets all the press when it comes to Bourbon. And with good reason—nearly 95% of it is produced there. But Bourbon can be made anywhere as long as it's within the United States. Just ask states with budding distilleries like Illinois and New York.
"Remember that iconic poster from World War II showing Rosie the Riveter as a patriotic American woman doing her part for the war effort? Well, hundreds of businesses did their part too, and the Bourbon distillers stepped right up with ‘em.

Distilleries all over Kentucky and Tennessee were re-tooled to distill fuel alcohol and ferment penicillin cultures to treat wounded soldiers."

Speaking of breeding winner horses, two of Pinhook’s co-founders have horseracing in their DNA. Jamie Hill and Mike McMahon continue the tradition of their families as third-generation horsemen, owning a bloodstock agency and a thoroughbred racing company. Applying that knowledge to Whiskey just made sense.
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