Shinjiro Torii, the father of Japanese Whisky founded Suntory in 1923 by opening the first distillery in Japan, called Yamazaki. Shinjiro, started out as a pharmaceutical wholesaler and later wine importer had found his passion for Whisky after discovering the wonders of the ageing process of spirits.The business and the passion for Whisky has been passed down to Shinjiro’s second son, Keizo Saji. All Keizo wanted was to enlarge and perfect the family business and all that happened at the end of the century, making Suntory the biggest producer of Whisky in Japan.

Blended Whisky in Japan differs from the one in Scotland, as Japanese distilleries do not collaborate between each other and don’t allow different stock to be mixed. That is why Japanese distillers create diverse styles under one roof, using different techniques and yeast strains to produce different styles on their own and blend them together.

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Flavour Spiral™

About The Flavour Spiral

vanilla cream
The Flavour Spiral™ is a quick, clear and visually-appealing way to look at the drink's flavour DNA.

It's tasting notes reinvented. The Flavour Spiral™ is a unique and revolutionary way of describing flavours. It was developed by Flaviar tasting panel, industry experts, and You, our dear Flaviar community member.

Your favourite drinks like never before. It could easily be an art form, but that's a conversation for another day.