Luxardo Bitter Bianco

A fresh and new aperitif from Luxardo that will change the way you make cocktails.

Luxardo is a small producer in Northeastern Italy, near Venice and just west of Padua. But in our opinion, it is also one of the most influential and important companies in the Spirits business. Without their contributions, the world of cocktails just wouldn’t be the same. From specialty Liqueurs and Bitters to the famous Original Gourmet Maraschino Cherry that is heads and tales above the dyed candy drops served in common bars. The company was founded in 1821 by family patriarch Girolamo Luxardo and the company is still run by family members unto the seventh generation.

Luxardo Bitter Bianco is easy to drink, but a bit hard to quantify. It is a revival of an original Luxardo recipe from the 1930s. It is an aperitif that is delightful to sip neat. But it shines as a cocktail mixer. If you know your premium back-bar ingredients, think of it as an interesting middle ground between a Lillet Blanc and Vermouth in a nearly clear presentation at 30% ABV. Luxardo Bitter Bianco is infused prior to distillation with the same botanicals as their pink-colored Bitter Rosso, including Roman wormwood, citrus, and aromatic herbs. It’s a wondrous compliment of the flavors of Gin and Prosecco, so imagine the possibilities.