Your eyes tell you it’s a White Rum, but the taste tells a different story.
SelvaRey means “Jungle King” in Spanish. Their website lists the founders as “three brothers and Bruno Mars.” OK… you probably know who Bruno Mars is. The “three brothers” cryptically referenced are Seth and Marc Gold and their brother-in-law Robert Herzig. Seth had some success as a song writer—where he came to know Bruno Mars. Anyway… they all like Rum and decided to joint venture. Next thing you know — in the words of Bruno Mars — “Bang Bang Gorilla” a new Rum is born. And sure enough, their logo is the silhouette of a gorilla. But SelvaRey Rums ain’t just celebrity-endorsed marketing hype. They are premium Rums from the jungles of central Panama crafted by legendary Master Blender Francisco “Don Pancho” Fernandez.
If you think that White Rum is strictly un-aged distillate, you are mistaken. Sure, most White Rums are clear because the Spirit is bottled straight from the still. But SelvaRey is a blend of rich three-year-old and five-year-old Panamanian Rum aged in ex-Bourbon casks. And if you look closely, it isn't really clear at all. The combo is charcoal filtered to remove most of the color — yielding an exceptionally smooth and complex Rum that is a light, golden hue. It’s a White Rum designed to stand on its own as a jungle gem and is one of the best cocktail-making Rums we’ve sampled this year.
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Category
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Style
White Rum
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Region
Pese
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Country
Panama
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Alcohol
40%
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Distillery
SelvaRey
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Age
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Maturation
ex-Bourbon Casks