Rei Pure Malt Japanese Whisky

The perfect entry point into the world of upscale Japanese Whisky.

Chances are you've already stumbled upon the term "Bushido", for which this series of Japanese Whiskies is named. It roughly translates to "The Way of the Warrior" and is most often used in regard to the code of the samurai. It typically honors 7 virtues and Bushido Series Whisky has taken it upon themselves to practice the very same 7 ideals, each one reflected in a corresponding bottle. This way they are paying homage to rich Japanese tradition as well as having enough wiggle room to show exactly how much the Japanese Whisky masters have to offer. The ones that have thus far been released are a blast — which should come as no surprise, since they are distilled in the famous Kumesen Distillery from Okinawa.

While acknowledging their Scottish inspiration, these guys aim to bring age statement Japanese Whisky back with a bang and have so far been knocking it out of the park, with plenty of awards to show for it. The Land of the Rising Sun has a specific edge — and not just that of the katana — their water is a crystal clear base and their colder winters and warmer summers result in a quicker and deeper maturation. Then there's the Japanese people, known for their lifelong pursuit of perfection. We'd be hard pressed to find a better home for a proper Whisky to grow up in.

"Rei" stands for "respect" and is one of the 7 virtues of the samurai. A warrior shows it even in the face of adversity and especially towards their enemies. Hey, sounds like a perfectly fine guideline to live by in modern times as well. And a perfect virtue for Rei Pure Malt Japanese Whisky to embody. The first in the Bushido lineup to feature no age statement, it’s a great entry point into the wonderful world of Japanese Whisky. Nothing left to add but "cheers", or as our Japanese brethren would say: Kanpai!