Matusalem
The company first introduced Matusalem Rum in 1792 in Santiago de Cuba, it was known as the "Cognac of Rums". But after Castro gained control of the country the family producing it went into exile and after many years of inner turmoil the brand is today bottled in the city of Santiago in the Dominican Republic. The name Matusalem comes from a Spanish proverb “Esto es mas viejo que Matusalem” - or "It’s older than Methusalah" (an almost ageless 969 year-old from the Old Testament).

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Flavour Spiral™

About The Flavour Spiral

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caramel
sweet
fruit
honey
toasty
vanilla
floral
sugar
dry
The Flavour Spiral™ is a quick, clear and visually-appealing way to look at the drink's flavour DNA.

It's tasting notes reinvented. The Flavour Spiral™ is a unique and revolutionary way of describing flavours. It was developed by Flaviar tasting panel, industry experts, and You, our dear Flaviar community member.

Your favourite drinks like never before. It could easily be an art form, but that's a conversation for another day.