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Join the clubIn pursuit of purpose... with a purposely chosen glass of Bourbon.
Established only in 2020, Pursue Spirits Company is very young—but not too young to know its purpose. "The Pursue Way", as they call it, is to live each day like it matters. This is no #yolo fad, but a life mantra traced back to the great emperor and philosopher Marcus Aurelius, who liked to say “remember, you could leave life right now.” This "memento mori" is not a threat, but a promise to appreciate life, to make the most of the moment, seize the day, conquer your fears, and pursue impact. Pursue pursues creating well-crafted Bourbon to be enjoyed by those who live well-crafted lives.
To sip on Pursue Bourbon is to make the most out of your day. Made with a high-corn mash with only a touch of rye and malted barley, and matured in low-char barrels, this is a rich, sweet, and smooth Bourbon.
Appearance / Color
Rich amber
Nose / Aroma / Smell
A pursuit of rich oak, toffee, and dark fruit.
Flavor / Taste / Palate
Full-bodied with vanilla, cacao, oak, and a touch of spice.
Finish
Lasting and well-balanced sweetness.
The Flavor Spiral™ shows the most common flavors that you'll taste in Pursue Bourbon and gives you a chance to have a taste of it before actually tasting it.
We invented Flavor Spiral™ here at Flaviar to get all your senses involved in tasting drinks and, frankly, because we think that classic tasting notes are boring.
Speaking of breeding winner horses, two of Pinhook’s co-founders have horseracing in their DNA. Jamie Hill and Mike McMahon continue the tradition of their families as third-generation horsemen, owning a bloodstock agency and a thoroughbred racing company. Applying that knowledge to Whiskey just made sense.
Pinhooking means purchasing and rearing a foal based on its pedigree and either selling it or turning it into a champ racing horse. The same idea is behind Pinhook Bourbon: they source young Whiskey to mature and blend it into a blue-ribbon sipping Bourbon.
Yellowstone Bourbon has had several owners throughout its history, including J.B. Dant, D.H. Taylor, The Glenmore Distillery, United Distillers & Vintners, the David Sherman Company, Heaven Hill, and David Sherman (now known as Luxco).
Speaking of breeding winner horses, two of Pinhook’s co-founders have horseracing in their DNA. Jamie Hill and Mike McMahon continue the tradition of their families as third-generation horsemen, owning a bloodstock agency and a thoroughbred racing company. Applying that knowledge to Whiskey just made sense.
Pinhooking means purchasing and rearing a foal based on its pedigree and either selling it or turning it into a champ racing horse. The same idea is behind Pinhook Bourbon: they source young Whiskey to mature and blend it into a blue-ribbon sipping Bourbon.
Yellowstone Bourbon has had several owners throughout its history, including J.B. Dant, D.H. Taylor, The Glenmore Distillery, United Distillers & Vintners, the David Sherman Company, Heaven Hill, and David Sherman (now known as Luxco).