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You don’t have to go to Italy for the perfect Negroni anymore.
Gruppo Campari was founded in 1860 by Gaspare Campari, the tenth son of a farmer, he became a waiter at the age of fourteen where he developed an interest in food service and beverages. He went on to launch a series of very successful local bars in Milan and started formulating his own Liqueurs and cocktail bitters in the basement. The rest is history. Today, Gruppo Campari owns some of the most memorable Spirits brands in the world, including Aperol, Appleton Estate Rum, Grand Marnier, Skyy Vodka, Wild Turkey Bourbon, Cabo Wabo Tequila, and dozens more.
Did you know Negroni was invented by Count Negroni who asked for Gin instead of soda in his Americano in 1919 Florence? With Campari Negroni, you don’t have to worry about mixing, though. This pre-mixedconcoction uses equal parts original Campari, Sweet Vermouth, and Gin. It’s the perfect Negroni if we’ve ever had one. Impress your guests at your next cocktail party or just kick it back and enjoy.
Appearance / Color
Nose / Aroma / Smell
Fresh and subtly sweet.
Flavor / Taste / Palate
Cherry, Wine, and citrus mingle on the pleasantly bitter palate.